Each of us visualized a workshop at the German Federal Government’s CSR Award, which is “ is awarded to exemplary and innovative companies that systematically and continuously integrate social, environmental and economic sustainability into their business operations.”
A few months ago, I created my first corporate identity, inspired by my graphic recording style. Recently, the business cards, letterhead, and memo came back from the printshop. I was thrilled to see how good they look!
Nowadays, everyone’s afraid of being replaced by a robot. But I figure as a graphic recorder my job is fairly safe, and here’s why: There’s no innovation without imagination. I participate in a lot of innovation processes, at companies like BMW, Bayer, and BASF, and what I’ve come to realize is that people need pictures to understand what the future might hold for them. Images spur the imagination, and make the road to the future seem more feasible.
The Grants4Apps program at Bayer is a case in point. From the start, they worked with graphic recorders, initially with my esteemed colleague and mentor Marie Jacobi, whom you can see above, working on a chart for Grants4Apps, and then, more recently, with me.
My job at the Grants4Apps launch event was to put into images the ideas that the five start-up teams had developed, and thus enable people to see the potential of their proposed products. At the same time, it was important to show how this would fit into Bayer’s corporate architecture, and into Berlin’s vibrant startup scene.
If you look closely, you might spot a robot in the picture below, but mostly it celebrates the deeply human ability to keep inventing and re-inventing ourselves. So as long as there is a need for innovation, there will be a need for imagination. Fortunately, that’s one thing robots are particularly bad at.
A while ago, Scott Torrance asked me whether it would be okay to include a few of my drawings in an e-book he was putting together. He sent me a draft version, and lo and behold, it featured the work of some people I admire greatly (plus some people I had never heard of who are also amazing). So of course I said yes.
Little did I know the book, which was eventually published under the title 143 Visuals would make such a splash. First published on gumroad.com, it was then featured on slidehare.net (where it’s been viewed more than 13,000 times, at the time of this writing), and then made its way to iTunes, where it’s still available for free.
In case you’re interested, you can also read a short interview with Scott Torrance on Mike Rohde’s blog Sketchnote Army.
Looking forward to the sequel, 144 Visuals!